Coastline Constructions
Builder · Wollongong, NSW
A complete digital overhaul for a Wollongong builder — new website, local SEO, and Google Business Profile optimisation.
The challenge
Coastline had been in business for 12 years but had almost no digital presence. Their website was built in 2014, wasn't mobile-friendly, and wasn't showing up in Google searches. Competitors with newer sites were getting the calls instead.
The approach
Built a fast, mobile-first WordPress site with clear service pages and a strong local SEO foundation. Set up and optimised their Google Business Profile, ran a review strategy, and implemented on-page SEO targeting their key service areas.
The results.
More leads in 90 days
Google rankings achieved
Page load time
GBP impressions increase
“We've been in business for over a decade but never really had a proper web presence. Baxter changed that — the phone hasn't stopped.”
— Owner, Coastline Constructions